Access Research provides outbound calling activities for organizations that offer research and analysis services to other organizations, as well as to organizations that have a need to reach out to their own prospects, customers, or marketplace by telephone. Access Research has provided outbound calling support to collect data for research companies such as The Gartner Group, The Yankee Group and IDC since 1999, as well as to a large cross section of industries.

Access Research works with clients to understand the goal of the project and create the most appropriate process to achieve those goals. In today's marketplace, competition often relies on keeping company information proprietary. Many organizations prohibit employees from participating in surveys or discussing operational strategy and technology. Access Research recognizes these trends and can implement industry market research campaigns that uncover the intelligence desired, without the need to conduct a formal survey.

Our focus is live conversations to gather intelligence or conduct surveys with contacts or customers requiring the highest level of care and those not prone to responding to online, mail, surveys or other marketing vehicles. Access Research can partner with online and other survey organizations to optimize the return on investment by adding the element of the outbound call to specific segments of their market. Access Research returns the raw data collected during these physical calls to your internal or external analyst for analysis, conclusions or report development.

As an independent firm, Access often conducts campaigns where the client as well as the intended use of the data gathered is unknown. Our staff interviewers are thus freed from any influence or preconceptions about the client company, outcome, and intended use of the data.

Access Research gathers marketing intelligence that supports and identifies opportunities for:

• Generating lists of potential new customers
• Customer acquisition and retention
• Brand recognition and loyalty
• Up-selling and cross-selling
• Opinions, market trends, and competitor evaluation
• New product and service offerings

Whether you need a survey developed from scratch or have an existing survey that needs to be administered, Access Research will help you create and execute a campaign that delivers valid data while achieving the maximum response possible from, but not limited to:

• Member surveys
• Customer satisfaction surveys (including ISO)
• Employee surveys
• Product concept surveys

Access Research offers services that include:

• Campaign design
• Project survey and vehicle development
• Database/list acquisition consulting
• Database development
• Outbound calling
• Raw data exports to your internal or external analysis group

Access Research can provide limited analysis for projects not requiring complicated analytical tools or conclusions. Access Research strives to keep the focus on the physical outbound calls and specializes in the ability to evoke a response from even the most difficult target markets.

Contact Access Research to discuss your project goals